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Seductively Intoxicating

THE INSPIRATION :
A modern, young & vibrant interpretation of addiction. BLACK OPIUM, a fragrance like a shot of adrenalin, the necessary energy for a life more & more intense.


THE PERSONALITY :
Assertive and unique, the BLACK OPIUM woman embodies the new Yves Saint Laurent spirit. Free and self-confident, she expresses a femininity glamorous yet impertinent. Always searching for new experiences, nothing will stop her.


THE BOTTLE :
More irresistible than ever, the BLACK OPIUM bottle is reinvented in an unconditionally rock decor, absolutely feminine. The black glitter finish electrifies the intense black lacquer and reveals a blazing ring of burning femininity


THE FRAGRANCE COMPOSITION :
When the electrifying energy of black coffee meets the assertive femininity of white flowers. A vibrant, sensual and addictive contrast of light and dark. Black coffee accord - Orange blossom - Cedarwood - Patchouli


OLFACTIVE FAMILY :
Oriental floral gourmand

Hypnotizing and Thrilling, Who is Edie Campbell?

With a grandmother who was a model and a mother as fashion editor at Vogue UK, style is in the family DNA. From the very beginning, many photographers were attracted by her presence and young British style.


More than a beauty, Campbell is elegant, rock ‘n roll, cultivated and full of humor. She graduated in art history from the Courtauld Institute of Art and in 2007 she won the Glorious Goodwood, the first all-ladies horse race. In 2013, she cut her long fair locks for short ink-black shag, far from stereotypes.


Later in the year, she was crowned Model of the Year by the British Fashion Awards.
Her fame enables her to spread the word about The Reading Agency. She also supports the organization’s “MyvoiceUK” program, which creates reading and writing experiences for and by young people.

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