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Rouge Pur Couture Lipstick

Our first customizable lipstick. Make it yours in three easy steps.

Rouge Pur Couture Lipstick

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Rouge Pur Couture Lipstick

Rouge Pur Couture Lipstick is rated 4.7 out of 5 by 185.
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Our first customizable lipstick. Make it yours in three easy steps.

$38.00

  • Step 1: Choose Cap
Personalize this product with a message or monogram.
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$38.00

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YSL BEAUTY REWARDS CLUB Earn 380 PTS
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Keywords

rich and highly pigment color intense hydration and antioxidant care high color payoff

Benefits

Achieve pure color in a satin or matte finish. Hydrospheres and natural extracts provide all-day comfort and hydration.

Type

Lipstick in satin and matte finishes

What it is

Our wardrobe of iconic lipsticks deliver rich and luxurious color in satin and matte finishes.

What it does

In just one stroke, luxurious and highly pigmented color dresses the lips with intense hydration and antioxidant care. In a signature couture jewel-like packaging, Rouge Pur Couture delivers the promise of edgy style and ultimate feminine strength.

Octyldodecanol, Butyloctyl Salicylate, Stearyl/Ppg-3 Myristyl Ether Dimer Dilinoleate, Neopentyl Glycol Diheptanoate, Pentaerythrityl Tetraisostearate, Bis-Diglyceryl Polyacyladipate-2, Polyethylene, Cera Microcristallina (Microcrystalline Wax), Polybutene, Propylene Glycol Dibenzoate, Hydrogenated Coco-Glycerides, Euphorbia Cerifera (Candelilla) Wax, Titanium Dioxide, Silica Dimethyl Silylate, Tocopheryl Acetate, Parfum (Fragrance), Caprylyl Glycol, Aqua (Water), Ammonium Glycyrrhizate, Mannitol , Polyurethane-15, Acacia Senegal Gum, Glyceryl Stearate, Lecithin, Tocopherol, Ascorbyl Palmitate, Butylene Glycol, Rosemary (Rosmarinus Officinalis) Extract , Yeast (Faex) Extract , Daucus Carota Sativa (Carrot) Root Extract, Retinyl Palmitate, Citric Acid [+/- May Contain: Ci 77019 (Mica), Ci 77491 (Iron Oxide), Ci 77891 (Titanium Dioxide), Ci 15850 (Red 7), Ci 15850 (Red 6), Ci 45410 (Red 28 Lake), Ci 77492 (Iron Oxide), Silica, Ci 19140 (Yellow 5 Lake), Ci 42090 (Blue 1 Lake), Ci 17200 (Red 33 Lake), Ci 75470 (Carmine), Ci 12085 (Red 36), Ci 77499 (Iron Oxide), Ci 15985 (Yellow 6 Lake), Ci 77742 (Manganese Violet), Calcium Sodium Borosilicate, Ci 73360 (Red 30), Synthetic Fluorphlogopite.

Smooth the lip contour with Touche Éclat before defining it with Dessin des Levres lip liner. Apply Rouge Pur Couture starting at the center of the lip and gliding to the corners. Then reverse the movement for maximum color impact.

Inspirations

CUSTOMIZE YOUR ROUGE PUR COUTURE

Make it yours! Customize your Rouge Pur Couture Lipstick and create the ultimate accessory in 3 easy steps. Pick your shade, choose your cap from one of YSL Beauty's iconic designs, and engrave.

Ratings & Reviews
Rated 1 out of 5 by from not Not very good lipstick i don't like it it's too dry and not a good colour
Date published: 2018-06-18
Rated 5 out of 5 by from Amazing This is my go to lipstick for a natural look. You but only better. Shade #11. It hydrates my lips and is fairly long wearing. I highly recommend YSL makeup and especially their stilettos. You can have the Lipstick case engraved as well as choose which top you want. I love the Gold Glitter Case.
Date published: 2018-06-18
Rated 5 out of 5 by from Best lipstick in my collection I love the color and I like how it applies without the sticky feeling..compact is beautiful too..
Date published: 2018-06-14
Rated 5 out of 5 by from Dreamy More purple on me than anticipated, but a creamy hydrating texture that has great color payoff.
Date published: 2018-06-08
Rated 5 out of 5 by from My best purchase ever ! I so happy to buy this items two weeks ago , and it’s the best one that compared with that I buy before !
Date published: 2018-06-08
Rated 5 out of 5 by from One of my Favorite lipstick Love the lipstick so much, color last long and never make my lips dry.
Date published: 2018-06-08
Rated 5 out of 5 by from Love this lipstick ! This is my fourth tube of this lipstick. It has the prettiest color and glides on so easily. It has a nice mango taste to it so an added bonus. Highly recommend this lipstick !!!
Date published: 2018-06-07
Rated 5 out of 5 by from Love it !!! Very fast delivery and beautiful color. recommended!!!!
Date published: 2018-06-05
Rated 5 out of 5 by from Elegance in a tube. Right shade, right smoothness, fabulous engraved case, perfection.
Date published: 2018-05-26
Rated 5 out of 5 by from My favorite lipstick... I started using ysl lipstick since 2016 and until now i'm still inlove with it..
Date published: 2018-05-14
Rated 5 out of 5 by from My favorite lipstick! I absolutely love my Rouge Pur #59 it remains my favorite for years !
Date published: 2018-05-01
Rated 3 out of 5 by from Great case! I love the personalized case but was disappointed in the color I chose. I used the computer with my photo as instructed but the satin has a perfume odor and was much lighter than in the photo. I would definitely go with a darker one when choosing. I saw this advertised in a magazine. I can use it, but it is not what I expected . Also it was the most expensive lipstick I've ever bought. The case is great!
Date published: 2018-04-30
Rated 5 out of 5 by from My wife has worn this shade for years. My wife the red head has worn this shade for years, so please don't discontinue it! It's also very nice to kiss!!!
Date published: 2018-04-30
Rated 4 out of 5 by from The best cap ever I bought the limited edition cap with my name on it. Even though my name on the cap is difficult to see, it is still my favorite purchase
Date published: 2018-04-29
Rated 5 out of 5 by from Beautifully presented. Bought for a friend. She always loved YSL and Orange. Made her lips more pouty. ..lol..
Date published: 2018-04-11
Rated 4 out of 5 by from The best lipstick I've ever had I bought this lipstick for a while ago and it was absolutely amazing. When I first applied, the texture is more like lip gloss but after a few minute, it became more matte and end with a satin finish. This lipstick lasts for 3-4 hrs without eating and it doesn't make my lip dry out. I love it!
Date published: 2017-12-04
Rated 5 out of 5 by from Too Cute I bought the custom lipstick case about a month ago and love the color and all the hearts on the custom case
Date published: 2017-10-26
Rated 5 out of 5 by from In LOVE This is my absolute favorite lipstick in the world. I love everything about it. Stunning color, glorious feeling.
Date published: 2017-10-17
Rated 5 out of 5 by from Great product! Love this Lipstick! Great product. Bought 3 colors & got them all engraved.
Date published: 2017-10-15
Rated 3 out of 5 by from Lighter colour than I thought Still happy though
Date published: 2017-10-06
Rated 5 out of 5 by from Amazing Beautiful perfect gifts for my bridal party! Can't wait to watch them open their lipsticks and see the beautiful monogram!!
Date published: 2017-09-25
Rated 4 out of 5 by from vibrant color, a bit dry color: more of an orange undertone. vibrant color texture: lasting but will make your lips feel a bit dry overtime
Date published: 2017-09-25
Rated 5 out of 5 by from Lovely color The color is so pretty! The pkg is great and also I can crate my own lipstick. It's the good promotion for us.
Date published: 2017-09-24
Rated 5 out of 5 by from Excellent quality and color The color looks great, not dry for the lips at all, doesn't come off easily when I drink. Amazing.
Date published: 2017-09-24
Rated 5 out of 5 by from Love the color This was the second lipstick I purchased in this color. Very nice shade.
Date published: 2017-09-23
Rated 5 out of 5 by from Gorgeous unique colour I love this lipstick even though it was expensive. It wears well and doesn't bleed into the fine lines round my mouth. My only complaint is the length of time I waited to receive it.
Date published: 2017-09-19
Rated 1 out of 5 by from lipstick I was a little disappointed when I saw the color as I thought it was a shade darker but it is not, colors are misleading has a person of colour thought I would treat myself to celebrate my birthday. perfume lovely has I had already tested it in the shop.
Date published: 2017-09-18
Rated 5 out of 5 by from Best lipstick purchase in a long time Bought it 2 months ago and love it as I put it on top of lip liner.
Date published: 2017-09-15
Rated 5 out of 5 by from Perfect Nude Pink for Anytime of Year! Autumn season has just arrived and I couldn’t have found a more dependable wholesome shade of lipstick. It is perfect for the warm cozy sweater weather. I selected a gorgeous natural lipstick by Yves Saint Laurent in the color Beige Tribute in the stain finish. I found myself highly attracted to this rich pigment and soft pink hue; the color is so gentle and pleasant. I believe it’s ideal and very simplistic for everyday wear. The benefits are intense hydration and antioxidants care for that extra protection on lips. This is just what I need during this time of year! Yves Saint Laurent elegant golden lipstick case illuminates enhancing richness to the color of the lipstick. - Kristen Bucy www.KristenBucy.com
Date published: 2017-09-13
Rated 5 out of 5 by from Great colour pop and last well ❤️ Love this lipstick,great colour and long lasting I have been buying this lipstick for years .❤️❤️
Date published: 2017-09-11
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Questions & Answers

Can you tell me which lip liner color works best with #28 Rose Boheme lipstick?...

Can you tell me which lip liner color works best with #28 Rose Boheme lipstick?
Asked by: Anonymous

I am waiting lipstit 52....

I am waiting lipstit 52. is it commimg?
Asked by: Anonymous

Is the pure couture #52 rouge rose the same color than #52 rosy coral ?...

Is the pure couture #52 rouge rose the same color than #52 rosy coral ? I'm searching the #52 rosy coral since one year.
Asked by: MaryL

When is # 34 0r 340 Golden Copper coming back - I am in desperate need of it!! Thank you very much -...

When is # 34 0r 340 Golden Copper coming back - I am in desperate need of it!! Thank you very much - Grteat color for redheads!!!!! ??????
Asked by: RobertaC

When will Rouge Put Couture Lipstick 52 rosy coral be back in stock?...

When will Rouge Put Couture Lipstick 52 rosy coral be back in stock?
Asked by: LunaC

Hi when will have 52 rosy coral?...

Hi when will have 52 rosy coral?
Asked by: Anonymous

I bought my first Tube of #34 ( it says fard a levres rouge pur pure lipstick spf8 #34 on the label)...

I bought my first Tube of #34 ( it says fard a levres rouge pur pure lipstick spf8 #34 on the label) in Las Vegas in 1987. Love the color but I cant seem to find it. I reordered #34 a few years ago (rouge pure shine sheer lipstick spf 15 #34) and it is pretty but it is a browner color and not the coppery bronze that I loved. How can I get that color again?
Asked by: Anonymous

What is the color of the lipstick the model is wearing in the September 2015 issue of Vogue?...

What is the color of the lipstick the model is wearing in the September 2015 issue of Vogue?
Asked by: MarianneF

I love my rouge put color 41. My understanding is that is is discontinued but is it possible there's...

I love my rouge put color 41. My understanding is that is is discontinued but is it possible there's a secret supply somewhere , or is there a YSL color that's very very similar? It's just beautiful with my coloring
Asked by: Anonymous

Where can I find 410 Yves St Laurent lipstick. Has it been discontinued?...

Where can I find 410 Yves St Laurent lipstick. Has it been discontinued?
Asked by: BarbaraS

Is #49 lipstick still available?...

Is #49 lipstick still available?
Asked by: JuneG

Is number 59 being discontuined ?...

Is number 59 being discontuined ?
Asked by: Anonymous

Does this line have spf in it?...

Does this line have spf in it?
Asked by: VictoriaW

Beg u pls have 52 back in stock... :'( :'( :'( when will it be in stock??????...........

Beg u pls have 52 back in stock... :'( :'( :'( when will it be in stock??????........
Asked by: CathyC

Is 17 really similar to 52??? I bought 17 and it looks differently at home than at the store. Please...

Is 17 really similar to 52??? I bought 17 and it looks differently at home than at the store. Please tell me you don't have two 17s and please tell me 17 is the most similar one to no.52.
Asked by: RuopinQ

My favorite lipstick is almost gone and I have been searching for it on line. Is No 34 still availa...

My favorite lipstick is almost gone and I have been searching for it on line. Is No 34 still available? Dede
Asked by: Anonymous

hi,ROUGE PUR COUTURE52,when will arrive?...

hi,ROUGE PUR COUTURE52,when will arrive?
Asked by: xiaomann

Hello!...

Hello! What would be the colour that would be close to tearose that was out several years ago and has been discontinued? The colour rose narcisse-rouge coutour looks similar. Is it so? Thanks.
Asked by: BrendaG

You used to carry for years #34 frosted (an orange/bronze) color. do you have a lip color close to ...

You used to carry for years #34 frosted (an orange/bronze) color. do you have a lip color close to the old #4 that is frosted or glossy?
Asked by: carolynj

Is the no. 52 rouge rose the same color as no. 52 rosy coral the same shade? it seems to me that rou...

Is the no. 52 rouge rose the same color as no. 52 rosy coral the same shade? it seems to me that rouge rose is a bit darker..
Asked by: NataliaS

I want to get ROUGE PUR COUTURE no52 lipsticks, when will it available?...

I want to get ROUGE PUR COUTURE no52 lipsticks, when will it available?
Asked by: GraceC

What lip liner goes best with Rouge Pur 59?...

What lip liner goes best with Rouge Pur 59?
Asked by: JoA

Is 51 Corail Urbain and 52 Roxy Coral the same?...

Is 51 Corail Urbain and 52 Roxy Coral the same?
Asked by: CathyC

Where can I buy Rouge Pur lipstick No 34 and 42??...

Where can I buy Rouge Pur lipstick No 34 and 42??
Asked by: Anonymous

HI...

HI I'm YSL beauty makeup artist…..actually over a hundred customers looking for Couture#52,VAL#105,Gloss Volupte#202 these color in everyday!!!!Specially in ASIA and korean TV show make peoples crazy about these color.When does it back in stock?Hopefully soon…thank you!
Asked by: Anonymous

which are the re lipsticks without blue base ?...

which are the re lipsticks without blue base ?
Asked by: rachellag

Is the # 340 the same as # 34 which is now matte and not the same color I have been wearing for year...

Is the # 340 the same as # 34 which is now matte and not the same color I have been wearing for years?
Asked by: Anonymous

delivery takes one month ?...

delivery takes one month ?
Asked by: Anonymous

I have dark/deep skin with golden undertones and I am looking for a red lipstick that compliments my...

I have dark/deep skin with golden undertones and I am looking for a red lipstick that compliments my skin tone. I'd like a true red because I'm going for the classic Hollywood glamour look. Does anyone have any recommendations?
Asked by: sarahc

Has anyone found a pure rose pink since Rouge Pur #50 in Sparkling Rose was discontinued in 2008? I ...

Has anyone found a pure rose pink since Rouge Pur #50 in Sparkling Rose was discontinued in 2008? I liked #10 in Rouge Volupte but that has also been retired. Thank you.
Asked by: CarolT
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