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Rouge Pur Couture Lipstick

Our first customizable lipstick. Make it yours in three easy steps.

Rouge Pur Couture Lipstick

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Rouge Pur Couture Lipstick

Rouge Pur Couture Lipstick is rated 4.7 out of 5 by 117.
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Our first customizable lipstick. Make it yours in three easy steps.

$38.00

  • Step 1: Choose Cap
Personalize this product with a message or monogram.
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$38.00

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YSL BEAUTY REWARDS CLUB Earn 380 PTS
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Keywords

rich and highly pigment color intense hydration and antioxidant care high color payoff

Benefits

Achieve pure color in a satin or matte finish. Hydrospheres and natural extracts provide all-day comfort and hydration.

Type

Lipstick in satin and matte finishes

What it is

Our wardrobe of iconic lipsticks deliver rich and luxurious color in satin and matte finishes.

What it does

In just one stroke, luxurious and highly pigmented color dresses the lips with intense hydration and antioxidant care. In a signature couture jewel-like packaging, Rouge Pur Couture delivers the promise of edgy style and ultimate feminine strength.

Octyldodecanol, Butyloctyl Salicylate, Stearyl/Ppg-3 Myristyl Ether Dimer Dilinoleate, Neopentyl Glycol Diheptanoate, Pentaerythrityl Tetraisostearate, Bis-Diglyceryl Polyacyladipate-2, Polyethylene, Cera Microcristallina (Microcrystalline Wax), Polybutene, Propylene Glycol Dibenzoate, Hydrogenated Coco-Glycerides, Euphorbia Cerifera (Candelilla) Wax, Titanium Dioxide, Silica Dimethyl Silylate, Tocopheryl Acetate, Parfum (Fragrance), Caprylyl Glycol, Aqua (Water), Ammonium Glycyrrhizate, Mannitol , Polyurethane-15, Acacia Senegal Gum, Glyceryl Stearate, Lecithin, Tocopherol, Ascorbyl Palmitate, Butylene Glycol, Rosemary (Rosmarinus Officinalis) Extract , Yeast (Faex) Extract , Daucus Carota Sativa (Carrot) Root Extract, Retinyl Palmitate, Citric Acid [+/- May Contain: Ci 77019 (Mica), Ci 77491 (Iron Oxide), Ci 77891 (Titanium Dioxide), Ci 15850 (Red 7), Ci 15850 (Red 6), Ci 45410 (Red 28 Lake), Ci 77492 (Iron Oxide), Silica, Ci 19140 (Yellow 5 Lake), Ci 42090 (Blue 1 Lake), Ci 17200 (Red 33 Lake), Ci 75470 (Carmine), Ci 12085 (Red 36), Ci 77499 (Iron Oxide), Ci 15985 (Yellow 6 Lake), Ci 77742 (Manganese Violet), Calcium Sodium Borosilicate, Ci 73360 (Red 30), Synthetic Fluorphlogopite.

Smooth the lip contour with Touche Éclat before defining it with Dessin des Levres lip liner. Apply Rouge Pur Couture starting at the center of the lip and gliding to the corners. Then reverse the movement for maximum color impact.

Ratings & Reviews
Rated 5 out of 5 by from My wife has worn this shade for years. My wife the red head has worn this shade for years, so please don't discontinue it! It's also very nice to kiss!!!
Date published: 2018-04-30
Rated 4 out of 5 by from The best cap ever I bought the limited edition cap with my name on it. Even though my name on the cap is difficult to see, it is still my favorite purchase
Date published: 2018-04-29
Rated 5 out of 5 by from Beautifully presented. Bought for a friend. She always loved YSL and Orange. Made her lips more pouty. ..lol..
Date published: 2018-04-11
Rated 4 out of 5 by from The best lipstick I've ever had I bought this lipstick for a while ago and it was absolutely amazing. When I first applied, the texture is more like lip gloss but after a few minute, it became more matte and end with a satin finish. This lipstick lasts for 3-4 hrs without eating and it doesn't make my lip dry out. I love it!
Date published: 2017-12-04
Rated 5 out of 5 by from Too Cute I bought the custom lipstick case about a month ago and love the color and all the hearts on the custom case
Date published: 2017-10-26
Rated 5 out of 5 by from In LOVE This is my absolute favorite lipstick in the world. I love everything about it. Stunning color, glorious feeling.
Date published: 2017-10-17
Rated 5 out of 5 by from Great product! Love this Lipstick! Great product. Bought 3 colors & got them all engraved.
Date published: 2017-10-15
Rated 3 out of 5 by from Lighter colour than I thought Still happy though
Date published: 2017-10-06
Rated 5 out of 5 by from Amazing Beautiful perfect gifts for my bridal party! Can't wait to watch them open their lipsticks and see the beautiful monogram!!
Date published: 2017-09-25
Rated 4 out of 5 by from vibrant color, a bit dry color: more of an orange undertone. vibrant color texture: lasting but will make your lips feel a bit dry overtime
Date published: 2017-09-25
Rated 5 out of 5 by from Lovely color The color is so pretty! The pkg is great and also I can crate my own lipstick. It's the good promotion for us.
Date published: 2017-09-24
Rated 5 out of 5 by from Excellent quality and color The color looks great, not dry for the lips at all, doesn't come off easily when I drink. Amazing.
Date published: 2017-09-24
Rated 5 out of 5 by from Love the color This was the second lipstick I purchased in this color. Very nice shade.
Date published: 2017-09-23
Rated 5 out of 5 by from Gorgeous unique colour I love this lipstick even though it was expensive. It wears well and doesn't bleed into the fine lines round my mouth. My only complaint is the length of time I waited to receive it.
Date published: 2017-09-19
Rated 1 out of 5 by from lipstick I was a little disappointed when I saw the color as I thought it was a shade darker but it is not, colors are misleading has a person of colour thought I would treat myself to celebrate my birthday. perfume lovely has I had already tested it in the shop.
Date published: 2017-09-18
Rated 5 out of 5 by from Best lipstick purchase in a long time Bought it 2 months ago and love it as I put it on top of lip liner.
Date published: 2017-09-15
Rated 5 out of 5 by from Perfect Nude Pink for Anytime of Year! Autumn season has just arrived and I couldn’t have found a more dependable wholesome shade of lipstick. It is perfect for the warm cozy sweater weather. I selected a gorgeous natural lipstick by Yves Saint Laurent in the color Beige Tribute in the stain finish. I found myself highly attracted to this rich pigment and soft pink hue; the color is so gentle and pleasant. I believe it’s ideal and very simplistic for everyday wear. The benefits are intense hydration and antioxidants care for that extra protection on lips. This is just what I need during this time of year! Yves Saint Laurent elegant golden lipstick case illuminates enhancing richness to the color of the lipstick. - Kristen Bucy www.KristenBucy.com
Date published: 2017-09-13
Rated 5 out of 5 by from Great colour pop and last well ❤️ Love this lipstick,great colour and long lasting I have been buying this lipstick for years .❤️❤️
Date published: 2017-09-11
Rated 5 out of 5 by from Stunning Lipstick! I absolutely love this colour! I always receive compliments and it's definitely my go to lippi when I'm out on the town! I must say I though it might come packaged a little nicer - it is YSL after all ;)
Date published: 2017-09-09
Rated 5 out of 5 by from Love this color I have used #340 for years! Love it It is a brownish pinkish peach. Goes wish everything and has a glimmer for just a touch of glamour. Perfect for everyday. I even wrote about it in my fashion blog as one of my all time favs. It lasts a long time.
Date published: 2017-09-09
Rated 5 out of 5 by from Gift for my girlfriend. My girlfriend absolutely loved the color and the engraved lipstick holder!
Date published: 2017-09-06
Rated 5 out of 5 by from Perfect! I bought this lip stick several days ago. The color of it is so great and suitable at any occasion. Also it lasts long time. Good quality. Good package. Good logistics.
Date published: 2017-09-04
Rated 5 out of 5 by from YSL Rouge Pur Couture lipstick Super fast delivery and a beautiful product.. very happy with my purchase.
Date published: 2017-08-26
Rated 5 out of 5 by from "The best lipstick" The libstick by ESL are fantastic
Date published: 2017-08-19
Rated 5 out of 5 by from Favorite Lipstick of all time I got these for my bridesmaids in my favorite shade and cannot wait to give it to them. These are my favorite line of lipsticks and not only do they apply well, they last long and smell great.
Date published: 2017-08-17
Rated 5 out of 5 by from Divine Lipstick A friend who is French introduced me to YSL lipsticks, and I now wear nothing else. Colors shown online are actual. Fave is #216, a glorious soft red that looks amazing if you are in black.
Date published: 2017-08-09
Rated 5 out of 5 by from Luxuriously moist The colour is bright without being gaudy, being over 60, it brightens my whole face
Date published: 2017-07-29
Rated 5 out of 5 by from Great present Bought for a friend and she loved it immensely, especially with her initials
Date published: 2017-07-26
Rated 5 out of 5 by from Gorgeous lipstick The lovely golden pink colour and rich creamy texture of this lipstick has made me a big fan and earned lots of compliments
Date published: 2017-07-18
Rated 5 out of 5 by from Great colour Love this colour summery n goes with everything
Date published: 2017-07-07
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Questions & Answers

which color is better for 21 to 22 girls? i am chinese...

which color is better for 21 to 22 girls? i am chinese
Asked by: Anonymous
i got 03 and it is amazing!
Answered by: PenelopeY
Date published: 2016-06-30

Is there a real orange/red lipstick in the rouge pur couture collection? I'm looking for light to m...

Is there a real orange/red lipstick in the rouge pur couture collection? I'm looking for light to medium coverage, with plenty of moisture.
Asked by: Anonymous
exilant product. not as "RED" as i had hoped. will by other colors.
Answered by: georgec
Date published: 2016-06-30

Which color and formula is most like older version called:...

Which color and formula is most like older version called: Rouge Pur Shine Sheer Lipstick #30?
Asked by: Anonymous
I think is rouge fuchsia which is amazing and I use it for the last 20 years approxm
Answered by: SilviaW
Date published: 2016-06-30

which lipstick is the true and richest original red?...

which lipstick is the true and richest original red?
Asked by: Anonymous
Number 21 orange sari
Answered by: CarolynS
Date published: 2016-06-30

how did you find the formula? how was the staying power?...

how did you find the formula? how was the staying power?
Asked by: Anonymous
I found it to be nice. I liked it very much. Yes, this lipstick has staying power.
Answered by: MariaP
Date published: 2016-06-30

Are "luminous" colors frosted? Thanks for your help!...

Are "luminous" colors frosted? Thanks for your help!
Asked by: AnnD
No, I don't think thry are frosted. However the color is rich and looks womderful. I like the way the color glides on.
Answered by: Anonymous
Date published: 2016-06-30

Looking for a bronzey color lipstick roughe pur couture?...

Looking for a bronzey color lipstick roughe pur couture?
Asked by: Anonymous
Rouge Pur Couture is a pure rich color but if you are looking for bronze color I would choose the Rouge Volupte' or Rouge Volupte' Perle. They have bronze color with two toned colors from browns, oranges, pinks, and reds.
Answered by: SumeD
Date published: 2016-06-30

where can I buy my YSL no 59 lipstick?...

where can I buy my YSL no 59 lipstick?
Asked by: cindyh
I brought the lipstick no 59 pm a Yvess San Laurent site.
Answered by: Anonymous
Date published: 2016-06-30

luminous fresh pink peach, or impetuous beige in the perle? having troubles deciding. opinions pleas...

luminous fresh pink peach, or impetuous beige in the perle? having troubles deciding. opinions please! would like a peachy long lasting nude that goes with ivory powder/blond teint foundation from YSL. thankyouu
Asked by: SamanthaJ
It's not peach, but try Rose Bergamasque. It goes with everything, and is kind of a rosy peach nude. Kathy .
Answered by: KATHYD
Date published: 2016-06-30

I love the Pur Couture formula. Rich, vibrant and moist. Has anyone tried #23? It looks gorgeous onl...

I love the Pur Couture formula. Rich, vibrant and moist. Has anyone tried #23? It looks gorgeous online - like it might be great for summer.
Asked by: CynthiaR
It looks even gorgeous online just the perfect coral lipstick for summer. I recently purchased this item and totally felt in love with it. Got so many compliments. Have tried many other coral lipsticks but definetely this is my number one.
Answered by: Anonymous
Date published: 2016-06-30

You are calling this a stain, how many hours can one application stay on ?...

You are calling this a stain, how many hours can one application stay on ?
Asked by: JudyM
Judy, I have found that the Rouge Pur Couture lasts and lasts and lasts! I constantly have water, iced tea, or coffee near me during the day, and have found that my lip color stays on for at least three to four hours before having to reapply. I am very happy with my purchase!
Answered by: KerryA
Date published: 2016-06-30

What is your lead content in your lipstick?...

What is your lead content in your lipstick?
Asked by: Anonymous

What is the best liner to use with Rose Tropical #49?...

What is the best liner to use with Rose Tropical #49?
Asked by: Anonymous

What pencil goes best with Taupe Raphael?...

What pencil goes best with Taupe Raphael?
Asked by: Anonymous

Is there any way to find #41 which was later changed to 410? Many of my friends use the same color ...

Is there any way to find #41 which was later changed to 410? Many of my friends use the same color and would buy it.
Asked by: Anonymous

Hi....

Hi. 2. can i pay the price using paypal ?
Asked by: Anonymous

When will #30 Corail Fauviste be available? It's been out of stock at least since April....

When will #30 Corail Fauviste be available? It's been out of stock at least since April.
Asked by: Anonymous

how to buy this ?...

how to buy this ?
Asked by: Anonymous

What are the ingrediants in Rouge Pur Couture lipstick in #4?? Thank you for all of your help. I am ...

What are the ingrediants in Rouge Pur Couture lipstick in #4?? Thank you for all of your help. I am allergic to artificial blue foodcoloring. If the packaging says Blue 1, Yellow 5, Yellow 6, or Red 40, please tell me.
Asked by: MegM

when is #52 back?...

when is #52 back?
Asked by: XiaoxuD

Where can I find lipstick #74?...

Where can I find lipstick #74?
Asked by: SusanR

What lip liner should I pair with Rose Tropical?...

What lip liner should I pair with Rose Tropical?
Asked by: Anonymous

Will lipstick color ,Pimento, ever come back?...

Will lipstick color ,Pimento, ever come back?
Asked by: lw

52 is my favorite color. I want to when it will be in stock again?. I have been waiting a long time....

52 is my favorite color. I want to when it will be in stock again?. I have been waiting a long time......
Asked by: SHANSHANY

Hello do you know whichnumber is 59 coral from the last package?...

Hello do you know whichnumber is 59 coral from the last package?
Asked by: jacquelines

What is the best lipgloss to go over #6 Rose Bergamasque?...

What is the best lipgloss to go over #6 Rose Bergamasque?
Asked by: Jan MarieN

What is the closest shade to the rouge pur 37 that I can no longer find?...

What is the closest shade to the rouge pur 37 that I can no longer find?
Asked by: DelE

do you still have rouge pur A^!A # 74 and Rouge Vibration ? Rouge vibration 12121#1 lipstick If not ...

do you still have rouge pur A^!A # 74 and Rouge Vibration ? Rouge vibration 12121#1 lipstick If not what is the closest color to these two lipsticks Also do you still have lip liner # 7
Asked by: debbiec

When will #25 (taupe Raphael) return?...

When will #25 (taupe Raphael) return?
Asked by: Anonymous

Years ago, YSL lipstick #42 (33421)became my signature color. Then I learned that that color had be...

Years ago, YSL lipstick #42 (33421)became my signature color. Then I learned that that color had been discontinued. Is there a way to determine if any of your current shades have any resemblance to #42?
Asked by: GaylnelleL
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