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masculine fresh bold
Y IS YVES. Y IS THE QUESTION. Y IS YOU.
Y, the new masculine fragrance by Yves Saint Laurent. Inspired by the iconic Yves Saint Laurent white t-shirt and black jacket, this Eau De Toilette represents a balance between freshness and strength. Like a crisp white t-shirt, notes of bergamot, sage and ginger offer a sharp juicy freshness to challenge convention and exceed all expectations. At its base, soft notes of balsam fir, cedarwood and marine ambergris embody the subtle power of a tailored black jacket that is refined, chic and surprisingly powerful. An authentic and bold creation; masculinity re-defined.
Everything starts with a Why. #THATSY
The Rockstar. The Entertainer. The Style Setter. YSL Beauty is proud to welcome the supremely talented Adam Levine. A multifaceted modern man, he is the true embodiment of Y, our newest masculine fragrance. Dream, dare, and live. Ask Adam Why.
It makes everything possible. Why follow old paths when I can create new ones? Why have dreams if I can’t fulfill them? Why is not a weakness. It’s a strength. Why can break down walls, Why can build new worlds. And the more I ask why, the more I dare to become. Everything starts with a why.
A balance of freshness and strength between bergamot, ginger and sage, & balsam fir, cedarwood and incense. An authentic and bold creation; masculinity re-defined. The scent of freedom to dream, dare & live to be accomplished.